Fluence was founded in Austin, Texas, in 2013 by forward-thinking entrepreneurs Nick Klase and Randy Johnson.

They were the first to build custom-spectrum LED solutions and introduce white light that mimics sunlight to the horticulture industry, a stark departure from the inefficient lighting systems cultivators previously relied on. This created a watershed moment across the global horticulture industry. Fluence lights used less energy, lasted longer and ran cooler, enabling tiered setups that multiplied indoor grow spaces while achieving impressive savings in energy, HVAC and water costs.